Sustainability it a topsy turvy journey where contradictions abound and it turns out that this is good news for those of us trying to be more sustainable.
The loudest voices come from the privileged and wealthy, but they have least to teach us about sustainability. That is good news because most of us can’t afford what they are selling whether it be electric super yachts or anything with luxury in the description.
Those loud privileged voices who are desperately trying to hold onto and increase their wealth and power need to tell us that you can’t do what people have been doing for decades. They want you to forget about the Hiscock’s, and the Pardey’s with their multiple circumnavigations (without the benefit of so much modern technology – including reliable diesel engines).
The need to to tell us that our fantasies, our desires are essential needs (while selling what those fantasies are). That life without lightweight carbon fibre everything, without freezers, air conditioning, huge island double beds, space for large numbers of guests is impossible.
They believe that “sustainable” is a poorly defined term that they can throw around with impunity. They believe adding a solar panel or two to the options list makes hundreds of thousands of pounds spent on exotic materials, most often taking advantage of low labour rates and lack of rights, protections for labour and the environment, in some way sustainable.
Their business model depends on selling us more because they can’t compete on any other terms. Their only understanding of value is lower in sticker price than something that is massively overpriced. They run out of ideas other than bigger is better, most expensive is best.
Yet the reality is that none of this is sustainable, none of this is accessible and very, very few people can do it for long.
But the beauty is that now it is easier to find the stories from people who don’t control the media, who can’t buy exposure, who are not trying to sell us something we don’t need.
This is where we find the really inspiring stories of innovation in sustainability. Pretty much, all rescuing old project boats. So often choosing electric because the diesel wasn’t working and couldn’t be rescued. Often needing to work their way round the world (as the examples from the past often did). Fixing things with local materials, supporting local economies far from exotic resorts.
Look for the people who really engage with local people, watch for the way they refer to them and to their countries, customs, laws etc.
Look for the people who have bought boats for as little as $1. Who learn to be better sailors either because they don’t have much range with their electric setup or because they can’t afford to spend money on diesel – so they actually sail their boats.
There is plenty of good news. When we were looking for our boat, there was a huge choice of potential project boats to suit different preferences. There were boats whose sister ships have sailed around the world for under £5,000.
Of course you could spend more than 10 times that for newish boat the same length (but with more space and less weight carrying ability). You could buy something new enough that the teak decks will look beautiful for another 2 or 3 years before you have to replace them. You can find boats with more spent on the electronics alone than the value of the whole boat.
But if we want sustainable, then find the boats that need your love. Make sure it costs less than a new car to buy (good tip from Free Range Sailing).
Ignore the people who try to persuade you that time refitting a boat is lost compared to time working to pay for boat or that it is better to strive to pay for luxury for a couple of years rather than be out there into the future in something you and the planet can afford.
If we allow the privileged and wealthy to get into our minds and sell us their dreams then they get to enjoy the fruits of our labour without us, and to add insult to injury they will do so at great cost to the planet.
Oh and you don’t have to be the typical young couple with beautiful bodies and successful YouTube channels. It works well for us oldies too. While we refit we get to stay onboard in a beautiful place and not have to pay for holiday accommodation or campsites. We can look forward to a more secure retirement through needing less not worrying about finding more.
But on the other hand we looked at about 1/2 dozen project yachts within a few miles of Vida, ready and waiting for new owners to join the sustainable sailing revolution. Come on in, the water is lovely, accessible, affordable and you can help make it cleaner too 🙂